Each year, the RYA’s Dinghy Show promotes all aspects of the sport to young and old, new and experienced sailors. The RYA wanted to communicate everything about the sport of Dinghy Sailing, from the big to the small, from leisure sailing to racing. And importantly, to increase footfall year-on-year, all while maintaining the show as the ‘must visit’ event in the dinghy sailing calendar.
Every year the show brings together all that’s great about this constantly growing pastime, from products to lust over, to knowledge that’s imparted from some of the greatest sailors in the world. Our branding used aerial photography to create an island paradise that conveyed the show as a paradise for dinghy sailors, along with full marketing collateral and event management.
The results of the last show couldn’t have been better – a 7% increase on footfall year-on-year, with no discounts.
Fancy a chat?
Prefer email?
Visit us
9 The Old Flour Mill,
Queen Street
Emsworth, Hampshire
PO10 7BT UK
