Over 15 years of our highly successful recruitment work with the Royal Navy, we’ve prided ourselves on keeping them at the cutting edge of marketing, whether this be through a unique submariner campaign using lenticular technology, or consecutive years of award-winning recruitment ads. Our latest work to maintain their position ahead of the curve in recruitment marketing used Alexa technology, with particular focus on recruiting strong talent for officer candidates.
Over 15 years of our highly successful recruitment work with the Royal Navy, we’ve prided ourselves on keeping them at the cutting edge of marketing, whether this be through a unique submariner campaign using lenticular technology, or consecutive years of award-winning recruitment ads. Our latest work to maintain their position ahead of the curve in recruitment marketing used Alexa technology, with particular focus on recruiting strong talent for officer candidates.
Using Alexa technology to create a hands-free recruitment campaign kept the Royal Navy leading the way in recruitment marketing. What’s more, it ensured ease of information gathering, a positive change in people choosing to consider the Royal Navy as a career and a technology-leading solution that is reflective of this technologically-advanced Armed Force.
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