Paqua

Brand Creation | Launch

Paqua, formerly known as Portsmouth Aqua, are a unique water purification company, successfully creating sustainable water purification systems without harsh chemicals that run on low power. After successful trials of their cutting-edge system, they recognised their potential to be leaders in the global market and wanted to ensure that they had stand out. Our brief was a full rebrand, including new name, strapline, website, visual identity and brand values, reflecting their potential to be leaders in the sustainable water purification market.

Paqua, formerly known as Portsmouth Aqua, are a unique water purification company, successfully creating sustainable water purification systems without harsh chemicals that run on low power. After successful trials of their cutting-edge system, they recognised their potential to be leaders in the global market and wanted to ensure that they had stand out. Our brief was a full rebrand, including new name, strapline, website, visual identity and brand values, reflecting their potential to be leaders in the sustainable water purification market.

RESULTS

Within the first month of the rebranding launch, Paqua experienced a 5000% increase in audience growth on Facebook and a 66% increase in engagement on LinkedIn. They also saw the overall average engagement time on their website increase by 42% in the first month, and new website users increase by 35% in the second month. Paqua have now attended their first trade show as their new brand, with excellent reception as they move from strength to strength.

FACEBOOK – + 5000%

LINKEDIN – + 66%

TWITTER – + 300%

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